CTET Finance

Have you ever wondered why your local newspaper or television show always seems to take a big national story and relate it to your city? This is because local is what sells; People care more about what affects their own community than the rest of the world.

You, as the fundraising chair for your organization, can benefit by doing the same thing and put a local spin on the different events that you plan. For instance, instead of hosting an event such as an art show that features art from impersonal yet famous national artists, focus on the local artists.

This would attract more than the people who love art, but it would also attract those who know the artists whose work is being displayed. They might come out of support instead of interest, which might just double your attendance. One tip for fundraising is to involve those people that will attract large crowds. For instance, a young child will attract his parents, grandparents, church leaders, etc.

You see, it hits two birds with one stone because their presence at your event in support of each other actually funds your organization through their entry fee and portions of the profits from art they decide to purchase.

For publicity you will want to advertise for artists and get them involved in your gala. A great way to find undiscovered talent is to contact elementary, junior high, high schools and colleges and get the word out to teachers and professors who teach art classes or anyone who is in contact with the students regularly. They are a great resource for finding great artists.

Another option, which would also contribute to building funds, would be to hold a community art contest wherein people of all ages can enter their submissions with a small entry fee. The incentive or prize is that the top ten pieces of artwork, two from each age category, will be featured in the community art show.

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